Ricky Longoria understands the power of civic engagement—and he’s determined to inform and mobilize followers in his home state of Texas and beyond. Known across social media as The Gay Liberal, Longoria has turned a passion for social justice into a growing online platform for voter education and political participation.
Amid constantly changing political developments, Longoria uses TurboVote to help his followers register to vote and stay informed about upcoming elections. Since adopting our voter engagement tool last year, he has taken advantage of dynamic new features like Sample Ballot Customizations to equip voters with custom voting guidance and endorsements in key elections. That additional context has helped Longoria’s followers sort through complex voting decisions and lengthy ballots, including Texas’s 17 statewide ballot measures in 2025.
Team TurboVote spoke with Longoria to learn more about his approach to civic engagement and how he has leveraged TurboVote in those efforts. Watch the video to see how Longoria is bringing social media users—especially young people—into the political process, one election at a time.
“My experience with TurboVote has been nothing but phenomenal. The team is amazing, incredible, and very responsive. I work closely with Michelle [from Team TurboVote], and she handles all of my needs. I needed a simple graphic made and they got it to me the next day.”
Ahead of the midterm elections this year, Democracy Works will continue working with Longoria and other partners to help all Americans participate in our democracy with confidence.
Note: Democracy Works is a nonpartisan organization and does not endorse or oppose any candidate or political party. Through our tools like TurboVote and the Elections API, we partner with organizations and individuals regardless of party affiliation to help all eligible voters participate in every election. Any political views expressed by Ricky Longoria belong to him alone.
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